Category Archives: Advanced SEO Techniques

Link Development Strategy & Execution Recommendations [Case Study]

Link Development Strategy & Execution Recommendations By: Jose Gonzalez Approach Search engines like Google and Bing determine what web pages to return for…
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How Small Businesses Can Win With Social Network Marketing

Having a successful business online can be challenging. It can be hard to attract people who want to buy your products or services,…
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Successful Internet Marketing Tips And Tricks

Do not put all of your eggs in one basket. Use multiple strategies that appeal to a variety of market segments. Internet marketing…
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Master Search Engine Optimization, Master Your Business!

If you have a website, you are sure to have heard of the importance of high search engine rankings. You are probably wondering…
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The Importance of Anchor Text in Back-links

The importance of anchor text with respect to a linking strategy cannot be overstated. Back-links are a huge part of the search engine algorithm. When…
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Absolute Links vs. Relative Links – SEO Value

The debate between absolute links and relative links continues to live on in the SEO world. The individual significance of each has been contested, but…
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Incorporation of Company Branding and SEO

SEO is not an exact science. This becomes apparent when trying to incorporate both SEO and branding into a strategy. This process is finicky to…
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Strategic Use of Images in Search Engine Optimization

When assessing page structure and layout, there is a subtle, yet strategic way to use images in an SEO-friendly manner (beyond ALT tags) that improves your…
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Google now discounts all reciprocal links

For a long time, reciprocal links have remained at the forefront of most inbound linking strategies. This is going to have to change. Google now…
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